Pangolin Laser Systems: The Florida-Based Leader in Laser Technology

Revolutionizing the Laser Industry Since 1986

For nearly four decades, Pangolin Laser Systems has dazzled audiences, powered cutting-edge technologies, and set the gold standard in laser innovation. Founded in 1986 by William R. Benner Jr. and Patrick Murphy, the company began as a passion project born out of a love for music and lasers. Today, Pangolin dominates the global laser market, holding an impressive 90% market share in laser software and hardware for entertainment and industrial applications.

From a Passion for Music to a Global Business

Pangolin’s journey began with Benner’s fascination with lasers while performing in a college rock band. Inspired by the elaborate laser shows of bands like Pink Floyd, Benner developed his own laser system using parts salvaged from Kodak photo developers and home-built software. His ingenuity sparked the creation of Pangolin Laser Systems, which started with a focus on creating advanced laser control software.

In the company’s early days, Benner and Murphy showcased their software at industry conferences, where it was met with widespread acclaim. Their passion for laser technology and willingness to share their knowledge helped expand the laser industry itself. all the information we put out there helped grow the industry, which in turn created more customers for us, Benner reflected. By empowering other companies and artists to adopt laser technology, Pangolin became an integral part of a burgeoning global market.

What Sets Pangolin Apart

Pangolin has sustained its market dominance through relentless innovation, superior customer service, and an unmatched commitment to quality. The company’s software is updated annually with new features, and its customers benefit from free lifetime updates—a rare offering in the software industry. Additionally, Pangolin has amassed a vast library of laser shows and assets, giving clients immediate access to hundreds of ready-to-use designs. Our commitment to continuous development and customer support has built a reputation that no competitor can match, Benner explained.

The company’s dedication to its customers is evident in its 24/7 support system, ensuring clients have access to help whenever they need it. This focus on service, combined with a 90-day money-back guarantee, has earned Pangolin a loyal customer base spanning the globe.

Expanding into New Frontiers

Beyond entertainment, Pangolin has diversified into industrial and scientific markets through its ScannerMAX division. Established in 2012, ScannerMAX develops high-performance laser scanners used in applications ranging from 3D printers and self-driving cars to space exploration. Notably, Pangolin’s technology has reached Mars and is being utilized in space-based LiDAR systems for docking operations.

Pangolin also develops semiconductor products like LASORB, which extends the lifespan of laser diodes. These innovations exemplify the company’s ability to identify emerging needs and create solutions that redefine industry standards.

A Resilient and People-First Culture

Pangolin’s resilience has been tested by challenges like the COVID-19 pandemic, but its strong financial foundation and people-first approach have ensured its continued success. By maintaining a debt-free operation and stockpiling parts, the company was able to navigate supply chain disruptions without layoffs or production delays. Our people are the core of our business, and we made sure they felt secure during uncertain times, Benner emphasized.

The company’s culture is built on family values, flexibility, and innovation. Employees are encouraged to propose new ideas and improvements, fostering a collaborative and dynamic work environment. Our culture is about aligning incentives with outcomes, so everyone is motivated to contribute to our shared success, Benner explained.

Recognition as a GrowFL Honoree

Being named a GrowFL Florida Companies to Watch honoree is a testament to Pangolin’s enduring impact and leadership in the industry. This recognition highlights the hard work of our team and validates the value we bring to our customers and the community, Benner said. He views the award as an opportunity to celebrate the company’s achievements and inspire continued innovation. The recognition also serves as a reminder of Pangolin’s contributions to Florida’s economy and the global laser industry.

Advice for Aspiring Entrepreneurs

Benner’s advice for entrepreneurs reflects the lessons he’s learned over decades of success. most businesses are started by passionate craftspeople, not businesspeople, He observed. He recommends reading The E Myth and Ready, Fire, Aim—books that address the challenges of scaling a business and turning passion into sustainable success. understand the importance of organization, learn from others, and always be ready to adapt, He advised.

Looking Ahead:

Pangolin Laser Systems shows no signs of slowing down. With plans to further expand its ScannerMAX division and explore new applications for laser technology, the company is poised to continue shaping the future of lasers in entertainment, industry, and beyond. As it looks to the future, Pangolin remains committed to innovation, service, and creating moments of brilliance that captivate and inspire.